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BundleHunt 8/2025
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Posted by Andy Brice
Sep 2, 2025 at 09:00 PM
>It’s interesting that around a quarter of the apps offered in the BundleHunt deal are 1-year subscriptions of some type.
It is a lot more attractive for the vendor to offer a steep discount on the first year of a subscription than it is to offer a steep discount on a perpetual licence. So vendors with subscription models are probably drawn to this sort of deal.
—
Andy Brice
https://www.easydatatransform.com
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https://www.successfulsoftware.net
Posted by satis
Sep 3, 2025 at 05:09 PM
Andy Brice wrote:
>It is a lot more attractive for the vendor to offer a steep discount on
>the first year of a subscription than it is to offer a steep discount on
>a perpetual licence.
Makes sense.
With Apple’s App Store dropping its commission to 15% after the first year of subscriptions I assume that also drives the overall increase in subscriptions too, further incentivizing developers to keep their apps updated with bugfixes and new features to retain users long-term (increasing revenue by 21.43% per user).