Brainstorming tools

Posted by Larry_in_Bangkok
Dec 8, 2021 at 10:30 AM

MadaboutDana wrote:
> ...helpful in coming up with ideas that may not occur to a human at all.

Thank you, Madabout for that post.
Good example of brainstorming in action!

Not looking for software to come up with ideas, but rather to come up with *questions*.
Humans are already an infinite source of ideas.

Oreo cookies wants to sell more cookies:
- What about increasing?
=>

Oreo “Double Stuffed” cookies

Condom maker wants to sell more condoms:
- What about flavor?
=> Cherry flavor condoms

Henry Ford wants to sell more Model A cars:
- What about color?
=> Cars that used to come only in black, now come in colors.

Airline wants to increase profits.
- What about bigger?
=> First class seating, bigger seats at a higher price, for the same trip.