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Posted by Daly de Gagne
Dec 31, 2014 at 06:06 PM

 

My guess is that this is software that may not be market-ready, or if it is, the marketing plan may not be ready.

In software the medium becomes the message. That means the website has to reflect the quality of the product and the product itself.

What we have is another one of these website which looks designed to be a one size fits all for everything from desktops to mobile. And on a desktop or laptop computer it is not inviting.

The product descriptions leave me scratching my head, as does the price. And I’m not clear whether there is a trial period or not. Anyone wanting to introduct their product needs to make that kind of info so clear that a guy like me who may miss the fine print isn’t left scratching this head.

So I wonder if this is an over-hyped piece of software claiming to be all things to all users, much as InfoSelect was/is, though it seems things are pretty quiet at MicroLogic these days.

Daly