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Drowning by Numbers or News from Evercrap

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Posted by Daly de Gagne
Aug 27, 2012 at 06:07 PM

 

Fredy, I also tend to be a little cynical about this last Evernote development involving Moleskines on digital steroids.

The irony of what I have just said is that I use both EN, and up until a year ago, Moleskine, when I discovered Leuchtturm makes similar books, costing less and being of a better quality. Pages are also numbered, saving me the bother.

My notebooks are where I can indulge in my use of fountain pens and the inks which go with them. I would not give up the pleasure and flexibility my dated, yet appropriate, technology provide.

I can key in what I need to move from page to EN.

I use EN because it is the best way to capture material from the web, and I appreciate that it works in various browsers.

So perhaps in the sense that the human brain captures information and so does EN, it is not that great a stretch for a marketer to say that it works like the human brain.

But my studies, limited as they have been, of the human brain and processes made possible by it and the extended nervous system, is that EN lacks in all but a rudimentary sense the qualities which characterize how our brains work.

I am referring to information capture which it does well, and also to information processing at which it has only scratched the surface.

If EN is not careful a competitor will come along with a product which is equally capable of capturing material, but which will also have a more fully developed information management capability.

That product, based on Neville’s initial sharing, could be Surfulator in its cloud based, new generation mode.

Anyhow, those are my thoughts.

Cheers,

Daly